The Serif with QLED Technology and unique design adds another level of sophistication to your space. Ambient Mode and unique stand lets you transform your TV and use it in new ways.

Product Features:
Unconditionally Beautiful
Designed for every place, at every moment, from every angle.
360 All Round Design
Enjoy the view of your TV from all angles. The Serif looks beautiful from front to back, side to side, and can elegantly decorate any space.
Detachable Floor Stand
Place The Serif anywhere in the room. It comes with an elegant easel stand that perfectly pairs with its stylish frame. Perfect for smaller spaces, the option to remove its legs makes it all the more versatile.
NFC on TV
When you need some music, just tap and listen.
100% Color Volume with Quantum Dot
With 100% Color Volume, Quantum Dot Technology delivers over a billion shades of color that stay true-to-life without washing out at any level of brightness.
'I' Shaped Design
The iconic “I’ shaped design, packaged in a slim frame turns The Serif into a statement piece in a way that no other TV can. The capital ‘I’ presents a bold look that’s certain to catch the eyes of any beholder.
Ambient Mode+
Watch your TV virtually disappear into the walls of your home. Ambient Mode+ mimics the wall behind it and elevates your space by turning the screen into décor, artwork, the weather, today's headlines, and more.
Mirrors all your experiences
All your devices, connected in seconds and in simpler way.
Active Voice Amplifier
Background noise from your home can disrupt your viewing experience. Active Voice Amplifier analyzes the ambient noise and enhances the voices in the scene so you can hear the dialogue clearly.

Product Specifications:

• Design: Serif Design
• Color: CLOUD WHITE
• Stand Type: FLOOR
• Screen Size: 42.5" Measured Diagonally
• Resolution: 4K UHD (3,840 x 2,160)
• Motion Rate: MR 120
• Color: 100% Color Volume with Quantum Dot
• HDR (High-Dynamic Range): Quantum HDR
• Picture Processor: Quantum Processor 4K
• Backlighting; Q Contrast
• Dolby Audio: Yes
• Sound Output (RMS): 40W
• Speaker Type: 4CH
• Multiroom Link: Yes
• Bluetooth Headset Support: Yes
• Wi-Fi Connectivity: Yes
• Wi-Fi Direct: Yes
• Bluetooth: Yes
• Smart Hub: Yes (incl. Sports, Music and TV Plus)
• Processor: Quad-Core
• Apps Platform: Smart TV with Bixby Voice, Apps and Full Web Browser
• AI Upscale: 4K Upscaling
• Bixby: Yes
• Works with Google Assistant: Yes
• Voice Assistants: Built-in Amazon Alexa, Google Assistant and Bixby
• Digital Clean View: Yes
• Game Mode: Yes (Game Enhancer)
• USB HID Support: Yes
• Eco Sensor: Yes
• TV to Mobile - Mirroring: Yes
• Mobile to TV - Mirroring, DLNA: Yes
• AI Upscale: 4K AI Upscaling
• Iconic I Shaped Design: Yes
• HDMI Connections: 4
• USB: 2
• Terrestrial / RF input: 1/1(Common Use for Terrestrial)/0
• Digital Audio Out (Optical): 1
• Audio Return Channel Support (via HDMI port): Yes
• RS232C: 1
• Product Size (W x H x D) Without Stand: 38.8" x 23.5" x 7.8" | Product Size (W x H x D) With Stand: 38.8" x 40.5" x 16.4"
• Stand Size (WxHxD): 18.4"
• Shipping Size (W x H x D): 44.2" x 28.9" x 10.4"
• Product Weight Without Stand: 36.6 lb. | Product Weight With Stand: 38.8 lb.
• Shipping Weight: 50.5 lb.
• Power Supply (V): AC110-120V 50/60Hz
• Typical Power Consumption: 49 | Maximum Power Consumption: 120 | Standby Power Consumption: 0.5
• DTV Tuner: ATSC/ClearQAM
• Digital Broadcasting: ATSC/ClearQAM
• Analog Tuner: Yes

What's In The Box:
43" Class The Serif QLED 4K UHD HDR Smart TV
The Serif Samsung OneRemote (TM2050A)
Metal Floor Stand
Remote Control Battery
Power Cable
User Manual
E-Manual

Return Policy:

If product is found to be defective, contact Samsung directly for service or replacement at 1-800-726-7864.

External Box Damage (puncture holes, significant dents)—customer must refuse shipment at time of delivery and contact customer service: [email protected] within 24 hours. It is CRITICAL that the customer keeps all of the original shipping paperwork, packaging and cartons for inspection by the carrier.

Concealed Damage - No significant exterior box damage but has damage to the TV such as cracked frame, cracked screen, etc., contact customer service: [email protected] to process proper paperwork for return.